Saudi Optitalia anticipates the needs, desires and aspirations of consumers in every step of the way with a wholesale distribution structure that covers the whole Saudi Kingdom and Bahrain. Saudi Optitalia wholesale customers are mostly independent retailers of mid to premium-priced eyewear, optical retail chains, as well as department stores.
Aftersales service plays an important role in customer satisfaction and customer retention generating satisfied and loyal customers. This is reason why Saudi Optitalia relies on a very professional and well-experienced team.
The Visual Merchandising department develops, delivers and communicate visual concepts and strategies to promote the retail brands, products and services in-store, in catalogs and online.
Saudi Optitalia visual merchandising designers work and collaborate closely with other departments to create annual visual strategies and promotional events in order to entertain, excite and maintain the interest of the target markets.
Saudi Optitalia organizes training activities throughout the whole year, both in-house and onsite, aimed at imparting information and/or guiding the team to improve performance, knowledge and skills level to achieve customer satisfaction.
PR & MARKETING
Regular events are organized in various locations to launch new collections and/or increase brands awareness. Saudi Optitalia collaborates with the most important social media influencers and bloggers in the Region.